A Team Effort

The overwhelming majority of home sellers find it advantageous to team up with a REALTOR®. Most home owners feel that it is better to entrust the sale of their biggest investment to a professional. There are a number of complexities of modern Real Estate transactions that should be considered, not to mention the access to the MLS, advertising, marketing, and the screening of buyers which are available to assist the seller. WE will know the condition of the market at the time you are selling. WE will also be able to help you determine the value of your property with a Competitive Market Analysis.

Money Matters

Today’s buyer is well informed and price sensitive. A property that is priced over the market can often deter buyers who are serious about finding a property. If the property is under-priced, it will most likely sell quickly – to the detriment of your net proceeds. Care and research should be taken when establishing the original listing price.

There are many factors that will affect the selling price. The following should help you determine the price you can expect to receive:

• What are the prices (listing and selling) of similar homes in your area?
• What is the size, layout and condition of your home in comparison to others on the market?
• What is the location of your home, are you in a desirable area that is in demand?
• Does your home have amenities that are currently popular in the marketplace?
• Is it a buyers’ market or a sellers’ market?

Simplify Your Experience

From preparing your home for sale, to setting the price, and showing your home, a REALTOR® will simplify the process. Keep in mind the right agent is often the key to a successful real estate transaction. Our REALTORS® will guide you through the entire process.

Pricing Your Home

Correctly pricing your property is critical. Price your home too low and you’ll lose money; price it too high and buyers will shy away. Your REALTOR® will be able to give you a Competitive Market Analysis for your home, which will help you determine the value of your property, as well as give advice on the condition of the present market.

Promoting Your Property

Effective advertising and marketing are essential when selling your home. From descriptive, colorful ads to internet options, our REALTORS® are able to attract potential buyers. Promotional campaigns are most successful when the home is priced right and shows well. Competition and current interest rates can also affect the success of a promotional campaign.

Prepare Wisely

The presentation of your home will impact the buyer’s first impression. Buying a home is an emotional process and your REALTOR® can advise you on simple and inexpensive ways to prepare your home for a successful showing.